What is SEO and how it is helpful for a blog?

SEO means Search Engine Optimization, the name says everything if you apply all the SEO techniques to your blogs then your blog will rank in Search Engines like Google, Yahoo, Bing, etc by which you can drive a great amount of traffic to your site. Your blog will increase visibility. Everybody wants to rank their blogs in Google and by doing this you can achieve it easily.

SEO Blog is of two types :

Off-page SEO: These techniques people do to boost the rank but not on the website, it happens outside of the website like creating backlinks which are very important to get Google rank.

On-page SEO: These techniques people do on the blog like writing the catchy title, short and sweet description, writing the headings (H1, H2, H3, H4, H5, H6) properly and the main thing is to focus on good content which is informative to all readers. By doing on-page SEO you can get traffic to your blog.

This is how SEO affects your blog.

There are 3 ways you can get traffic to your blog/website:

• Through Search Engines like Google, Ask, Bing etc.
• Referral Traffic - Social Media, Email Marketing etc.
• Direct Traffic - Directly search in our browser, just like we do for Google everyday. This would be the ultimate goal for any Online Business.

Now to drive traffic from Search engines there are few rules and guidelines. Also, there are ways using which you can manipulate search algorithms and rank better even though your content is not upto the mark(Of course this won't last long), this process is known as Search Engine Optimization.

tips For SEO : 

Using Search Engine Optimization strategy on a blog is when you apply keywords (words and phrases people search for) into your content and you try to get the blog link into other blogs or onto social media platforms. It makes a big difference in the level of traffic you want to and the kind of traffic as well.